Sharks’ desperation to own a TINY percentage of this small company

by | Aug 22, 2022 | Boardroom Investing, Latest News


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Have you ever seen the Sharks from Shark Tank fighting each other to own a tiny percentage of an unknown company…and at full asking price?  No I haven’t either! 

However, this is exactly what happened on Canada’s version of Shark Tank, called Dragon’s Den.  

In 2018, RYSE founder, the well-comported Trung Pham, entered the Den asking for a whopping $400,000 for a measly 3.5% of his company.  At the time his company was called AXIS – and its offering was a simple DIY product installed on a window frame with the ability to motorize existing window shades, controllable via smartphone or voice.  

We’ve all seen how this unfolds…Usually the response is, “I’m too busy for this to be worth my time for such a small stake – I’m insulted…I’m out!”   Or… “Where in the heck did you come up with that crazy valuation – I’m insulted…I’m out!”

But not this time. 

Instead the Dragons began fighting each other over this opportunity – yes it was something like this…

L’ego M’eggo!

It ended with Trung accepting a duo of Dragons for a total of 3.5% equity stake in his company… and at his full asking price.

Why did these investors fight this hard over a piddly 1.75% stake each?

Because they understood the potential value of the Smart Home industry – one that is expected to grow from approximately $158 billion in 2018 to $262 billion by 2025 – that’s a lot of billions $$$!  

Further,  less than 8% of new window shade purchases are motorized due to high costs and lack of retrofits, leaving RYSE the opportunity to automate the other 92% of shades – and that’s a lot of shades!

Finally, it’s possible thoughts of Ring went through their heads…which was rejected on Shark Tank in 2013, and ended up selling to Amazon for $1.2 billion. And not to rub it in, but the show invited Ring Founder, Jamine Siminoff, on as a Guest Shark…

So all this takes me to you…No, you won’t have to engage in a nasty pillow fight with Mark Cuban to own a piece of this company. 

Instead, RYSE is currently offering investors like you and me an opportunity to take part in a pre-IPO offering at $1.00 per share in its Community Round – Series A.  Key milestones in this round include scaling into Retail and B2B channels, including Big Box retailers as Trung hinted at in his recent interview Jeff and myself HERE.

If this opportunity excites you like it did the Dragons, click HERE for more details of how you can take part in this company that has invented one of the last missing pieces of the smart home.

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