Google, Meta, Microsoft facing big layoffs, but this startup is hiring

by | Oct 28, 2022 | Boardroom Investing, Latest News



Hey Boardroom!

If you’ve been following our updates, I’ve been sharing important criteria of what I look for when investing –  and today is no exception.  I’ll show you how this key attribute is exemplified by RAD AI, which is especially impressive in this challenging macro environment.

But first let’s revisit the background of one of the most innovative partners to enter the Boardroom…

When most people hear the term AI they begin shaking in their boots, conjuring images of a cold-chrome future like that of The Terminator or The Matrix in which humanity has been supplanted by machines who could never understand us. Even I had started to fall for this dark fantasy 😱😱😱 

However, if you’re a keen-eyed reader you’d know that perception was flipped on its head when we met the innovators over at RAD AIYou see, RAD’s platform is designed to anticipate what resonates emotionally with potential customers, something inherently human – essentially the “Holy Grail” of marketing.

RAD’s stated goal is to push back against that gloomy AI-outlook we’ve all grown accustomed to and they believe their platform Maya is just the tool for the job. 

That being said, any platform is only as good as the humans behind it, and fortunately RAD has been making huge strides in that department, having just brought on some serious talent.

C.R. Celona, strategic advisor, head of corporate and business development

Recently, RAD announced that they would be hiring C.R. Celona to act as strategic advisor and head of corporate and business development. Celona is no slouch, boasting 22 years of experience in sales and is a founder of the influencer marketing industry having served clients of a high pedigree. You might recognize some of them including Pepsi, Warner Brothers, Samsung and Fox. Having such an uber-talented player on the team not only shows that RAD is making moves but also that they have a product capable of attracting some top shelf experts.

So with that, I believe hiring is a GREAT sign for a company and what I strongly consider when investing.  It shows not only the health of the company, but also that the leadership has the confidence to bring on more experts to take their product to the next level. 

Think about it this way – while giants like Google, Microsoft and Meta are grumbling and looking at laying off swathes of employees, RAD is adding expertise to its roster – what does that say to you?

Besides hiring – check out these additional RAD AI highlights:

The buck doesn’t stop there with RAD, however. They’re carrying the momentum ever further into the future, having just become the #1 funded project on Wefunder this past week!

Clearly I’m not the only one intrigued by what RAD is bringing to the table since they’re now backed by 2.5K+ retail investors to the tune of $2M.

If they can keep riding this wave, they could be well-positioned in the $300B marketing tech space.  And if you’d like to join them for the ride – check out the details HERE.

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